Professional Development and Education Center - IAB

Practical Guidance for European Privacy Laws: GDPR, ePrivacy, and Beyond

Amanda Lou — Thu, 15 Feb 2024 16:55:50 +0000

New developments in European law continue to pose challenges for digital advertising in 2024. During this course, we will provide practical guidance on key GDPR and ePrivacy requirements, as well as specific considerations for participants in the digital advertising ecosystem seeking to comply with those requirements.

This learning and development course is intended to educate U.S. digital advertising professionals about privacy laws in Europe. It is not intended for audiences in the European Economic Area or the United Kingdom.

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Legal Issues Regarding Influencer Marketing

Amanda Lou — Wed, 17 Jan 2024 20:53:35 +0000

Year over year, influencer marketing has become a powerful strategy for brands. Despite the fast growth and importance to the advertising industry, brands do not always contract with influencers in an efficient or legally compliant manner. In this webinar, you’ll learn the importance of crafting contracts with influencers; the main deal points in those transactions; and the material legal, business, and regulatory issues surrounding influencer marketing. Topics will include pay equity and compensation, influencer commerce, publicity rights, contracting with SAG-AFTRA talent, an introduction to the metaverse, and more. After attending this practical, nuts-and-bolts webinar, you’ll be better prepared to issue spot and draft and negotiate influencer agreements.

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Privacy Law Essentials for Digital Advertising Professionals

Amanda Lou — Wed, 17 Jan 2024 20:50:26 +0000

It is important that organizations fully understand the legal and business implications of U.S. state privacy laws, as well as significant legal developments occurring in the EU pursuant to the General Data Protection Regulation. With so much attention focused on privacy as it relates to the digital advertising industry, those in business strategy, operations, product, and engineering roles, as well as younger lawyers, need to understand core privacy concepts. This course fulfills that necessity by explaining how these privacy laws, with a focus on U.S. state privacy laws, apply to the various players of the digital advertising ecosystem.

Although portions of this learning and development course are intended to educate U.S. digital advertising professionals about privacy laws in Europe, it is not intended for audiences in the European Economic Area or the United Kingdom.

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IAB Inclusion Institute and Cannes Can: Diversity Collective – Paying It Forward

Dorotea Lechuga — Wed, 21 Sep 2022 13:25:27 +0000

In this episode, Carryl Pierre-Drews, Executive Vice President, Chief Marketing Officer at IAB joins Adrianne Smith, Chief Diversity and Inclusion Officer FleishmanHillard and founder of the Cannes Can: Diversity Collective (CC:DC) and Adwoa Ayesu, Influencer Marketing Manager to discuss the mission behind both the IAB Inclusion Institute and the CC: DC as well as the combined efforts to create and contribute to a more diverse, equitable, and inclusive industry which included providing a once in a lifetime opportunity for a young marketer to receive a week of unprecedented senior leadership exposure and on-site educational seminars at the Cannes Lions Festival of Creativity.

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Where Have All The Women Gone? They’re Doing It for Themselves, brought to you by the IAB Inclusion Institute

Dorotea Lechuga — Wed, 03 Aug 2022 12:00:45 +0000

Women have been particularly affected by the upheaval from the pandemic and many have left the workforce. The domestic burden of caring for children and/or relatives and homeschooling are widely believed to account for the record number of women leaving. Many women are also burned out and exhausted from the ongoing work responsibilities that don’t necessarily fulfill, satisfy, or create happiness. And finally, a good deal of professional women have attributed their exit from the workforce to non-inclusive behavior such as discrimination, pay gaps, and toxic work environments. Join Sheryl Goldstein, EVP, Chief Growth Officer at IAB, Kristen Standish, Founder and CEO of RazHer Collaborative, Colleen Riley Eyges, Founder and CEO of Antidote Liquors, and Laura Lasiter, CEO of Strategy Source as they discuss how women are reevaluating and reassessing their lives, their careers, and their priorities… and doing it for themselves.

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What Does it Mean to be a Black Woman in Advertising and Media (Encore)

Jianna Caronan — Tue, 21 Jun 2022 18:39:29 +0000

Brought to you by the IAB Inclusion Institute as a special encore episode in celebration of Juneteenth
The advertising and media industries have long been lacking in diversity and representation — for both color and women. Join Sheryl Goldstein, Executive Vice President, Chief Industry Growth Officer, and special guests Jasmine Cogdell, Patrice Drew, and Stephanie Lawrence, as they come together to discuss their personal experiences, how things have changed since they first started and, what it means to be a Black Woman in Advertising & Media.

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Understanding Invisible Disabilities in the Workplace

Jianna Caronan — Thu, 28 Apr 2022 14:09:04 +0000

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Asians in Advertising

Mohini Danghad — Wed, 06 Apr 2022 05:00:13 +0000

Join Jessalin Lam, VP, Member Development and Diversity at IAB and co-founder of Asians in Advertising, Bernice Chao, Head of Integrated Creative at Zambezi and co-founder of Asians in Advertising, and Elizabeth Kim, Art Director M Booth and Board Member Asians in Advertising, as they discuss as a culture, the challenges they face in the media industry, the lack of representation — especially in leadership roles, and the action they need to take to continue to break barriers.

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IAB Inclusion Institute Presents… Marketers, Brands and Sex Talk

Mohini Danghad — Mon, 07 Mar 2022 18:03:34 +0000

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What Does it Mean to be a Black Woman in Advertising and Media

Mohini Danghad — Wed, 08 Dec 2021 06:00:08 +0000

The advertising and media industries have long been lacking in diversity and representation — for both color and women. Join Sheryl Goldstein, Executive Vice President Member Engagement and Development, and special guests Jasmine Cogdell, Patrice Drew, and Stephanie Lawrence, as they come together to discuss their personal experiences, how things have changed since they first started and, what it means to be a Black Woman in Advertising & Media.

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