The California Consumer Privacy Act (CCPA) takes effect January 1, 2020 and will have profound implications on the digital advertising industry.
This “Roadmap” provides a structured and comprehensive framework of CCPA’s obligations as they relate to those in the digital advertising industry who collect, sell and/or disclose personal information. Use this Roadmap as both a desk reference and compliance tool to help your organization prepare for when CCPA takes effect. Also, we expect the Roadmap to become a place where industry lawyers can crowdsource their thoughts and interpretations about specific statutory provisions.
Before reviewing the chart, you should familiarize yourself with the key definitions listed below and answer the following questions as they relate to your company:
- Is my company a . . .
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